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The 5 Emails You Should Send This Cyber Monday to Skyrocket...
Cyber Monday’s online sales hit an all-time high in 2018, capping out at a record $7.9 billion, according to Adobe Analytics....
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Eight Top Email Design Trends of 2019 [Infographic]
Good-old email... It keeps improving and proving itself year after year, keeping pace with the newest of marketing channels and tactics. Is that...
Health
How We Increased Engagement for Our Online Course by 150% with...
Every subscriber on your email list is unique. One subscriber may prefer daily emails. Another may like weekly emails.
How can you make everyone...
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3 Ways to Keep the Audience Hanging on Your Every Word
Public speaking is a lot like email marketing. It’s a way to inspire action, garner attention, and create a remarkable connection with your...
Email Marketing Tactics to Help Boost SEO
Although email marketing and SEO campaigns are made up of very different components and utilize different tools, they both ultimately share the same...
What We Learned from Prime Day – And What You Can Apply to Your...
Amazon's 30 hour sale has ended, and while the online retailer doesn't release sales data, it did release a statement saying yesterday was...
How to Code Emails for Outlook 2016
This post was updated on April 18, 2018. It was originally published in September 2015.
We waited a long time for Outlook 2016. But,...
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How We Increased Engagement for Our Online Course by 150% with Marketing Automation
Every subscriber on your email list is unique. One subscriber may prefer daily emails. Another may like weekly emails.
How can you make everyone...
Top 5 Email Marketing Automation Triggers You Should Know
Over the years, marketers continued to use “spray and pray” email marketing tactics. The basic idea is to create a killer email list,...
Growing a List: Social Media
Email marketing and social media aren’t an either/or situation. You should always be using both and that includes efforts to grow your list....
The Secret to Writing Addictive Email Content
Top marketers use the same strategy to craft addictive emails. And it’s not beautiful email design or flawless writing. (Although these are both...
The #1 Tip for Writing Mobile-Friendly Emails
Your smartphone lets you stay in touch with friends, access nearly any information on the internet (why are hamburgers called hamburgers...
Recipes
Fear of Marketing Automation (#FOMA): Lack of Human Resources
Marketing automation has become a bit of a buzzword, and I’m guessing you have heard it thrown around quite a bit. It’s okay...
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Technology is like the ocean. It ebbs and flows and can change on a dime. Take, for instance, email. When electronic mail first...
8 Marketing Automation Tips for Small Business
Marketing automation can be a godsend for small businesses. With limited time, resources, and team members on hand, automating repetitive tasks and processes...
The 5 Emails You Should Send This Cyber Monday to Skyrocket Sales
Cyber Monday’s online sales hit an all-time high in 2018, capping out at a record $7.9 billion, according to Adobe Analytics....