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New Year, New Goals: 10 Resolutions MailChimp Can Help You Keep
Did you know that some 80% of New Year’s resolutions never see the light of February? That’s because they tend to be a...
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We Wanted to Know If Subscribers Liked Our Email Content. Here’s...
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5 Powerful Ways to Drive More Sales Through Email
Ever see an advertisement for a fitness program? There’s typically a “before” photo and an “after” photo of a customer who...
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4 Easy Ways Podcasters Can Use Email to Grow Their Audiences
As technology continues to improve, it’s never been easier to start a podcast.
But it's also never been harder to build an audience.
Bringing...
“How Do I Avoid the Spam Filter?”
Every week in our newsletter FWD: Thinking, we give subscribers the opportunity to ask our team of email experts a question. Recently, we’ve...
Rev up your retail business with these post-holiday emails
With Black Friday, Cyber Monday, Small Business Saturday and of course all of the other year-end holidays, marketers send more emails in November...
2019 Fall GIF Guide
GIFs are more than just fun images to look at — they can drastically increase your marketing results, too.
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GDPR – What Email Marketers need to know
GDPR, or the General Data Protection Regulation, is on the way! Mark the date in your calendar; 25th May 2018. You may have...
22 Brilliant Lead Magnets That’ll Inspire You to Grow Your Email List Right Now
If you want to maximize your email list growth, you need a lead magnet.
A lead magnet is something you give people when they...
Fear of Marketing Automation (#FOMA): Insufficient Customer Data
Technology can seem intimidating, especially to professionals who lack a strong technical background. However, in today’s competitive marketplace, failing to automate means potentially...
Your Start-to-Finish Plan to Get 1,000 Email Subscribers
We wish we could wave a magic wand and give you 1,000 highly-interested email subscribers, but unfortunately, email marketing doesn’t work that way....
How Long Should You Run Your A/B Test?
No matter what type of business you have, A/B testing can be a great way to generate more engagement and revenue from your...
Recipes
Why Nobody Reads Your Emails
To succeed, email marketers must overcome three hurdles. First, they have to get people to open the email. Second, they have to get...
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LATEST ARTICLES
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Using Marketing Automation to Improve the Customer Journey
Today’s marketers wear a lot of hats. They’re content creators and data miners. Social media mavens and email experts. SEO researchers and influencer...
Why You Need a Modern Email Preference Center and How to Build One
Especially in the age of GDPR, email preference centers make perfect sense: Customers get control over what communications they receive, and marketers get...
2019 Fall GIF Guide
GIFs are more than just fun images to look at — they can drastically increase your marketing results, too.